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Launch campaigns that feel relevant on every channel.

Turn audience intent, customer context, and one campaign idea into channel-native messages with consent controls and measurable delivery.

Two customers reading a personalised offer message, with the routes that carried it drawn above

Campaign reach is easy to buy. Relevance is harder to earn.

When audience data, creative production, channel rules, and measurement live in separate tools, campaigns become slower to launch and easier to ignore.

  • A broad audience passed through a customer context filter into new buyers, loyal fans and inactive users

    Broad audiences produce broad messages

    A campaign built without customer context treats a new buyer, loyal customer, and inactive user as the same person.

  • One campaign creative splitting into short text, rich media and carousels for each channel

    Every channel creates another production path

    SMS, WhatsApp, and RCS have different structures, approvals, media, and interaction patterns that teams must coordinate.

  • Delivery and read counts set against conversion, revenue and true business value

    Send metrics hide business impact

    Delivered and read states matter, but they do not explain whether the campaign changed customer behavior or created value.

Meet Sent: one delivery layer for the campaign your strategy defines.

A customer reading a personalised early-access offer beside the delivery record it produced

From campaign intent to measurable customer response

Your CRM, CDP, or campaign logic supplies the audience and goal. Sent applies contact permissions, the right channel template, delivery, and a clean event record.

Everything needed to launch with relevance and control.

Sent turns an audience and campaign idea into channel-native delivery without taking ownership away from your CRM, CDP, or analytics stack.

  • CRM and CDP data passed through a consent and suppression check into a clean segment

    Prepare campaign-ready audiences

    Receive segments created in your CRM, CDP, or product data and apply the correct consent and suppression checks before sending.

  • One campaign idea rendered as text, rich media and carousels across SMS, WhatsApp and RCS

    Create channel-native messages

    Use reusable templates with channel-specific structure, media, and actions while keeping the campaign idea and brand consistent.

  • A send window chosen from the customer timezone rather than one global blast

    Schedule around customer context

    Use timezone, lifecycle, and campaign logic in your systems to choose an appropriate send window instead of one global blast.

  • A contact checked against marketing opt-in, quiet hours and a frequency guard before dispatch

    Control frequency and opt-outs

    Check marketing permission, suppression, frequency, and quiet-hour rules before a contact enters the send.

Keep creative flexibility without rebuilding delivery for every channel.

Use one campaign system of record while adapting the customer experience and measurement to each messaging channel.

One campaign message adapted into a channel-specific template carrying its own variables

Grow reach without treating permission as a checkbox.

  • Collect clear marketing permission, keep it separate from required service terms, and exclude contacts whose consent does not cover the campaign.

  • Keep creative assets behind brand guardrails and send from pre-approved channel templates, so every campaign leaves in the same voice.

  • Frequency caps, quiet hours, and opt-out checks run against the contact list before dispatch, so the rules are applied rather than assumed.

Marketing permission checked and kept separate from service terms before a contact enters the send

Frequently asked questions

From real customer and behavioral data you send in, not one list broadcast to everyone. A campaign targets exactly the segment it was built for.

Per channel and per country, automatically. A campaign never reaches someone who has opted out of that specific channel, even if they are still opted in elsewhere.

The opt-out is enforced instantly and carries forward to every future campaign on that channel, with no manual list clean-up required.

Whichever converts best for that segment. Sent can send rich, interactive RCS or WhatsApp where it is supported, and fall back to SMS everywhere else.

Yes. Copy, offers, timing and channel can all be tested on a small segment first, and the results carry into the full send.

From engagement history per segment, so different groups can receive the same campaign at the times they are each most likely to respond.

Yes. Clicks and conversions are connected back to the exact campaign and message that produced them, not just the channel.

Delivery, clicks and conversions per campaign, segment and channel, from one dashboard, so the next campaign is planned on evidence.

No. Marketing campaigns are tracked separately from transactional sends, so an order update is never blocked by a marketing opt-out, or the reverse.

Yes. Test credentials are separate from production, so a full campaign can be built and sent end to end without a message reaching anyone.