Turn every order update into clarity, not a support ticket.
Deliver timely confirmations, shipment progress, delivery windows, and exception alerts from the systems that already run the order.
The order is moving. The customer should not have to guess where.
Customers experience the order through its updates. Gaps, contradictions, and late exceptions make even a successful fulfillment operation feel unreliable.
Customers chase status
When confirmation or tracking is unclear, customers leave the product and ask support for the same information.
Systems tell different stories
Storefront, warehouse, carrier, and support tools can each hold a different version of the order state.
Exceptions arrive after trust is lost
A delay, failed delivery, or pickup problem needs a next step before the customer has to discover the issue alone.
Order events become customer-ready updates.
From operational event to customer clarity
Your order and fulfillment systems remain the source of truth. Sent turns their events into the right template, channel, and delivery record for the customer.
Everything needed to keep customers informed.
Sent turns operational events into clear updates, useful actions, and a delivery history that product and support can trust.
Confirm every order immediately
Acknowledge the purchase with the order number, item summary, payment state, and expected next step.
Translate shipment progress clearly
Turn warehouse and carrier codes into understandable shipment, pickup, out-for-delivery, and delivered updates.
Surface exceptions before customers ask
Send delay, address, pickup, and failed-delivery alerts as soon as the source system marks action required.
Put self-service in every update
Use channel-native actions or secure links for tracking, delivery preferences, pickup details, and support.
Keep every update aligned with the operational truth.
Reliable updates for a journey customers are already watching.
Keep order updates separate from marketing, use the correct template category, and include only information needed for the order journey.
Every message carries the event that produced it, so support can see which operational state the customer was actually told about.
A delay or a failed delivery cannot wait for one route, so Sent can retry, switch provider, or fall back to another channel.
One API. Every channel.
Contact SalesFrequently asked questions
The ones a customer would otherwise have to chase: order confirmed, shipped, out for delivery, delivered, and any exception such as a delay, address problem, or failed delivery.
No. Your order and fulfilment systems stay the source of truth and call Sent when a state changes. That keeps one version of the order and one place to change it.
Yes. Templates take variables from your systems, so the tracking number, carrier link, and order URL are built into the message at send time.
Yes, through channel-native actions or a secure link into your own authenticated surface, which is where the change should actually be made.
On the channels that allow it. RCS and WhatsApp can carry images, buttons and cards; SMS falls back to a short link, and Sent adapts the message rather than dropping it.
As soon as the source system marks action required, Sent can send the alert with the reason and the next step, so the customer hears it from you first.
Yes. Every message carries the event that produced it and its delivery state, against one message ID your systems can store on the order.
Sent can retry, switch provider, or fall back to another channel, and the failure reason comes back with the event so your team knows what to do next.
They are transactional, so they are kept separate from marketing consent and sent under the correct template category. Marketing opt-outs do not stop an order update.
Yes. Test credentials are separate from production, so a full order journey can be run end to end without a message reaching a customer.